Beyond Search Rankings: The Hidden Benefits of Author Blogging

In the previous two posts I wrote about why most authors shouldn’t blog and when blogging actually works for the few who do it right. But there’s a third angle to this whole conversation that I’ve been wrestling with since I started this series: what are the hidden benefits of author blogging that have nothing … Read more

Do Amazon Ads Actually Work for Ebook Marketing?

A Conversation with Claude So there I was yesterday morning, staring at my growing pile of Lost Pages manuscripts and wondering how the hell I’m supposed to get people to actually discover these books once they’re published. At 77, chasing a bestseller dream with a three-year deadline, I can’t exactly rely on word-of-mouth and hope … Read more